Author Archives: Alterneto

Incorporation of Company Branding and SEO

SEO is not an exact science. This becomes apparent when trying to incorporate both SEO and branding into a strategy. This process is finicky to…
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Strategic Use of Images in Search Engine Optimization

When assessing page structure and layout, there is a subtle, yet strategic way to use images in an SEO-friendly manner (beyond ALT tags) that improves your…
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Google accorde maintenant moins d’importances aux liens entrant provenant d’échanges de liens

Pendant longtemps, les liens réciproques sont restés au cœur de la plupart des stratégies link building (acquisition de liens pointant vers son site).…
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